Established in October of 2002, Action Adventure Divers, became the venture of two brothers Chester & Cuthbert Nathoniel. The brothers embarked on this business venture primarily for two reasons; The first being their undying love for the ocean, being the sons of a fisherman who played an active role in their lives and their introduction to the sea.
Also secondly to learn and educate as much as they can on marine life as well as being capable of sharing the experience with all who seek such knowledge. The scope of Action Adventure Divers (AAD) is to share those breath taking experiences with people, showing them a world within a world that is not frequently seen or thought of outside the given excursion itself, so that it will be considered even when one is no longer in the water interaction with the wonders of the marine environment.
Cuthbert & Chester Nathoniel
You may not know unless you've come into direct contact with them, however; they are the two most fun loving people that any one person can encounter. In the same breath however they balance each other off very nicely. There simply could not have been a better set of business partners at this point.
When it comes down to characteristics, they are both dependable individuals, however Cuthbert is more the finance and business management arm, while Chester is the operations and customer service arm of the organization.
For that reason Chester is more island oriented with respect to his laid back, "irie", Caribbean, island time approach, while Cuthbert becomes the corporate, "punctual" Board meeting, business and finance type. However, Again! when they both get together...... no one on island can show out a good time like these two.
Motto & Belief
To Live, Is To Dive!
The mission above all states; by all necessary means so shall the Action Adventure Divers aim to provide an exceptional service withing their control and capabilities. Also to treat all patrons and prospective patrons with respect and love.
We the Action Adventure Divers also seek to assist in the preservation of all marine life in whichever way possible within the bounds of our capabilities.
The Action Adventure Divers Headquarters are located in Soufrière. Soufrière is a town on the West Coast of Saint Lucia. The town and the surrounding district has a population of 7,935. Originally founded by the French it was the original capital of the island.
Soufrière is also known for its hospitality towards some famous inhabitants, the future Empress of France Joséphine de Beauharnais spent much of her childhood in the area, as well as George Charles, the first Premier of St Lucia. When Queen Elizabeth II visited St. Lucia in 1966, she landed at Soufrière rather than Castries.
Today, Soufrière is more dependent on tourism rather than agriculture, as it is also home of The world renowned, Pitons which are just south of the town,along with several other attractions in the area.